Theslowdown notwithstanding, Hyundai Construction Equipment is constantly expanding their product portfolio toaddress any gaps that may develop in the market, which is apparent from thewide range that they offer in India. E S Lee, Managing Director, HyundaiConstruction Equipment India Pvt. Ltd. talks about the various initiatives that they have taken to ensure that theyretain the trust of their customers.
Whatis your outlook for the construction equipment sector in the country?
Long term prospect forIndia continues to be quite promising. Large scale projects by the central andstate governments in sectors including roads, inland waterways, ports, airportsand infrastructure modernization in the cities would demand equipment on alarge scale.
The infrastructure sectorremains the biggest focus area of the central Government. Under Union Budget2019-20, `441,704.8-crore has been allocated to thesector. Railways, Roads and Highways, Ports, and Airports are expected to receivea huge chunk of this allocation.
Furthermore, the governmenthas announced to invest `10,000,000-crorein infrastructure over the next five years. To upgrade 125,000 kms of roadlength over the next five years, the estimated cost of `80,250-crore is envisaged under the Pradhan Mantri Gram Sadak Yojana-III(PMGSY).
The National HighwaysAuthority of India (NHAI) has created a pipeline of projects worth `8.0-lakh-crore, which will be awarded over the next three years, as thegovernment begins the exercise of creating a national infrastructure pipeline. Allthese developments point towards the continued thrust by the policy makers forthe Infrastructure industry leading to a buoyant demand for the CE Industry forthe next three to five years.
How do you ensurethat you stay ahead of the competition in a tough business environment?
We are constantlyexpanding our product portfolio to address any gaps that may develop in themarket. This is apparent from the wide range that we offer in India.
Additionally, we have oneof the widest networks of sales, spares and service facilities across thecountry. This ensures that our engineers are able to reach the equipment infield, wherever and whenever required.
Hyundai has one of themost competitive Mean Time to Respond (MTR) as well as Mean Time to Resolve(MTTR) in the industry. We have implemented an online complaint managementsystem, which the customers can use to ensure that their complaints are not onlyaddressed on time but also escalated to the correct node.
To ensure that Hyundai isreachable for the customers whenever the need arises, we have set up adedicated call centre and CRM centre. Any customer can reach us using our TollFree number.
Distribution of genuinespare parts and the availability of these spare parts closer to the machine isensured through our central parts warehouse in Pune, Regional parts depot atregions, and Dealer spare parts depots spread across the country.
Hyundai has a well-developedtraining centre at the Pune plant as well as a dedicated team that carries outoperator training programmes across the country. We are authorized to undertaketraining programmes for National Skill Development Council (NSDC) under thebanner of Infrastructure Equipment Skill Council (IESC). We are happy to sharethat IESC has recognized Hyundai Construction Equipment India Pvt ltd as theBest training partner in 2017 and in 2019 too. Our team has trained andcertified more than 2000 operators during 2019 under RPL 4 program of NSDC.
These initiatives haveensured that we retain the trust of our customers.
Wouldyou like to share with our readers the new products and services that you planto launch / showcase at EXCON 2019?
Hyundai CE India has consistently ledfrom the front in terms of innovations in the construction equipment andspecifically excavator segment. Our focus is on innovations in terms ofmechanical improvements in the excavators as well as using the digitaltechnology to ensure maximum productivity at minimum cost to the customerswhile optimizing the cycle time.
In the same vein, our line-up for Excon2019 would feature innovations in terms of fuel saving technologies,optimization for various applications as well as informatics to ensure the mostprofitable use of excavators. We are sure that customers will welcome the game changersin the excavator segments that we will present this year.
“Our focus is on innovations in terms ofmechanical improvements in the excavators as well as using the digitaltechnology to ensure maximum productivity at minimum cost to the customerswhile optimizing the cycle time.”