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Ashok Leyland launches its all new ecomet STAR in the ICV Category

Ashok Leyland, the flagship Company of theHinduja Group and India’s leading commercial vehicle manufacturer, recently launchedthe ecomet STAR, upgraded with additional features, in the IntermediateCommercial Vehicle (ICV) segment. The ecomet STAR will cater to the 11T to 16TGVW ICV segment, and now comes with new stylish looks to meet the new agecustomer expectations.

The ecomet STAR provides higher fluidefficiency, better tyre life, longer service intervals and overall lowermaintenance cost with enhanced Turnaround Time (TAT), therebyresulting in best-in-class Total Cost of Ownership (TCO) for the fleet owners.

The ecomet platform supports multiple applications,such as E-Commerce, parcel and courier, agri-perishable, poultry, white goods, FMCG,auto parts and reefer, among others.

Says Sanjay Saraswat, President – M&HCV,Ashok Leyland, “The ecomet STAR is a differentiated product which reduces theTurnaround Time for the logistics sector and has features that improve driversafety. The ecomet STAR delivers a better Turnaround Time (TAT) for the fleetowner thereby resulting in best-in-class Total Cost of Ownership (TCO). Thisnew product will further strengthen our portfolio and help us in our journey toachieve our vision of being among the Top 10 Commercial Vehicle manufacturersglobally.”

The product is offered with 4 Yrs./4 Lakhs Kmwarranty. Customers have 3000+ touch points for ease of access to sales andafter-sales support, all supported by 24x7 customer assistance Uptime SolutionCentre and extensive Service Mandi network.

Keyfeatures and advantages for ecomet STAR Range:

-         ecomet STAR is available in 11T, 12T,14T,and 16T GVW haulage segment and 5 and 6 cum tipper segment.

-         ecomet STAR is available from 12ft to24ft in CBC, FSD, DSD, and HSD load body options.

-         Powered by i-Gen6 technology 150 HPengine delivering 450 Nm Torque – for best-in-class fluid economy.

-         6-Speed overdrive gearbox and optimizedgear ratios options to suit all haulage and tipper applications.

-         Heavy duty rear axle, suspension, frameand other aggregates offering higher durability.

-         Complete front metal facia gives lower maintenanceand ease of repair.

-         New powerful round headlamp gives betternight driving visibility.

-         ecomet STAR comes with spacious day andsleeper cabins offering excellent driver comfort and safety.

-         It comes bundled with digital solutionslike i-Alert (advanced telematics) and remote diagnostics.

 


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